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Tuesday, August 14, 2012

The Best Way To Find A Visual Effect Company To Work With

About three years ago, when I was first considering joining the exciting world of 3D animation and design, I found myself overwhelmed by the possibilities and various types of advice that were available to me. As I listened to those who would be my colleagues, whether they were veterans of the industry, or were new, eager, presences on the scene, I felt dizzy by the array of opinions about what would make a superior visual effect company truly stand out from the pack. Now that I've been in the industry for a few years, I feel like I've come to learn enough on my own to have my own informed opinion, and I'd like to pass that knowledge on to others! Typically, I don't share too much information with those who are not with my company. But these points are too important not to share.

So, what are some ways to spot a superior visual effect company? In my mind, it comes down to two things:

1. Emphasis on good customer service. This all comes down to common sense. I knew that the company where I now work was "the one" when they told me their philosophy that for them, the customer always comes first. This kind of service-minded attitude really appeals to me., and it's sure to get a lot of good and interesting business!

2. The ability to roll with changes in the industry, and be committed to continuous levels of innovation, This is related to the first point, of course. We all know that the 3d animation industry is changing all the time. A superior visual effect company will realize this, and seek to get out there on a continuous basis in order to stay on top of those changes. If you are thinking of working for a company that seems to never leave their studio, where the employees do not get out or onto the internet and see what others are doing, you should be suspicious. If you can't get inspired by the best CGI work that 's being done out there as a part of a company, why would you want to share your creative energies with them in the first place? These people should be your team!

Anyway, what do you think? What are some ways that YOU might spot a superior visual effect company, one that really stands head and shoulders above the rest of the crowd?

Mark Hurst is a specialist in 3D animation design, architecture, and CGI. He also likes to write about the visual effect company realm. He has worked for many top visual effect studios.


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